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Car Industry

German car manufacturers seem unwilling to recognize the rapid change in the Chinese premium segment

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Published: February 6th, 2024,
Last updated: May 28th, 2025

The Avatr 12 electric saloon with up to 578 hp is available in China, starting at 39,000 euros.
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German car manufacturers face fierce competition from domestic producers in China’s premium car segment. For a long time, they believed their dominance in the premium segment was certain. However, domestic car brands now also consider themselves premium. They are stirring up the EV segment – and their products are attracting more and more customers.

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