Concerns about Chinese domestic consumption have at least been eased somewhat at the box office. On Lunar New Year’s Day last Wednesday, over 35 million people flocked to cinemas, more than ever before on a single day in China. Ticket sales generated around 1.8 billion yuan (250 million US dollars). On top of this came consumer spending on drinks and snacks, although the volume has not been quantified. The state news agency Xinhua spoke of a milestone.