The EV manufacturer Xpeng has announced the launch of a new, particularly affordable brand. The low-cost models will be priced between 100,000 yuan and 150,000 yuan (13,000 to 19,400 euros), said Xpeng boss He Xiaopeng on the company’s official WeChat page. With this move, Xpeng is increasing the pressure in the price war between EV manufacturers. Xpeng plans to gradually equip its affordable cars with various levels of intelligent driving functions. The new brand is intended to be „the first AI-assisted driving car for young people.“ rtr