Published: April 25th, 2024,
Last updated: May 28th, 2025
Beth Goldberg is the Head of Research & Development at Google’s Jigsaw unit.
Google is launching its prebunking campaign in the run-up to the European elections. Beth Goldberg, Head of Research at Google’s Jigsaw unit, explains in an interview with Corinna Visser how this method of countering disinformation works – and what role AI plays in it.
Ms. Goldberg, how do you define prebunking in the context of your platform?