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Green Claims Directive: ENVI and IMCO adopt report

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Published: February 14th, 2024,
Last updated: May 28th, 2025

In the future, environmental marketing statements are to be validated by external experts.

The Internal Market and Environment Committees in the EU Parliament adopted their report on the Green Claims Directive on Wednesday. The directive includes new rules on how companies can comply with the EU ban on greenwashing of products by validating environmental claims.

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